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NACMA Announces Marketing Team of the Year Finalists

May 14, 2012

CLEVELAND - The National Association of Collegiate Marketing Administrators (NACMA) has announced its three finalists for this year's Marketing Team of the Year Award (MTOYA), sponsored by row27. The winner will be announced during the Kickoff session at the 21st Annual NACMA Convention, set to take place June 25-28 in Dallas, Texas.

In its inaugural year, there were 16 nominations for the MTOYA, spanning across FBS (7), FCS (5), Division I-AAA (1) and non-Division I institutions (3). It was created to show the type of impact that a marketing team has not only on the athletics department, but the campus and surrounding communities as well. 

"We are very pleased with initial response to the MTOYA and had some very impressive candidates, but these three finalists really stood out," said NACMA President Jamie DiLoreto, associate athletics director - external operations at Boston College. "All nominations exemplified the group efforts required to be successful in collegiate marketing which is something all should be proud of.  We hope the submissions continue to grow throughout the years, as the completed nomination would double as a valuable piece to summarize the collaborative successes of your department and present to your athletics director."

The 2012 MTOYA finalists are:

  • California State University Bakersfield
  • Iowa State University
  • University of Texas San Antonio

 The selection committee was made up of NACMA Past Presidents, as well as 2 NACDA Past Presidents. 

Award recipients will receive the prestigious NACMA MTOYA Trophy to keep in their offices and will be announced and recognized at the NACDA Learfield Sports Directors' Cup Awards Luncheon on Tuesday, June 26 at the Hilton Anatole Hotel in Dallas.  The finalists' submissions will be posted on the NACMA Online Library for the membership to view.

Please contact NACMA Awards Committee Chair, Rebecca Parke (rebecca.parke@asu.edu  or 480-727-7705) with any questions.

About NACMA: NACMA is the first organization of its kind to provide educational and networking opportunities; enhancement of acceptable operating standards and ethics; and establishment of the overall prestige and understanding of the profession of athletics marketing administrators. For more information about NACMA, please visit www.nacma.com. NACMA is administered by the National Association of Collegiate Directors of Athletics (NACDA), which is in its 47th year. For more information on NACDA and the 12 professional associations that fall under its umbrella, please visit www.nacda.com.