Nov. 8, 2009
Melissa Jane Borak
Melissaborak@gmail.com
(484)788-2050
2878 Fairfield Drive
Allentown, PA 18103
EDUCATION
University of Pittsburgh Pittsburgh, PA
College of Business Administration May 2009
Bachelor of Science in Business Administration Dual Major - Marketing and Finance
GPA: 3.34
EXPERIENCE
Lafayette Athletic Department Easton, PA
Assistant Video, Marketing and Promotions Coordinator September 2009 - Present
Videotaping and streaming of media conferences and Lafayette games.
Assist in promotion planning including preparation and game-day implementation.
Pittsburgh Penguins Pittsburgh, PA
Corporate Sales and Advertising Intern September 2008 - December 2008
Supported corporate sales staff with creation and development of ideas and promotions for proposals.
Researched prospective clients and business opportunities.
Coordinated traffic/media for sponsor promotions and advertising.
Philadelphia Eagles Bethlehem, PA
Marketing Intern July 2008 - August 2008
Assisted in organizing youth entertainment and promotions for the Eagles Training Camp.
Managing a crowd of on average 5,000 people each day.
Hosted corporate events as well as daily set-up and take-down of Corporate-sponsored booths.
Leukemia and Lymphoma Society Allentown, PA
Marketing Intern/Admin May 2008 - July 2009
Contacted previous vendors and attendees to promote the organization's "Light The Night Walk."
Answered phone calls and information requests.
Organized and sent out registration and other packages for LTN Walk.
Pitt Athletic Department Pittsburgh, PA
Event Coordinating and Promotions Intern September 2007-March 2008
Created and implemented a comprehensive marketing plan for the Pitt Men's and Women's Swimming and Diving team that included: promotions, advertising, community relations, budget planning, game-day management and presentation.
Managed staff on game-day including the game announcer, assigned interns and Pitt personnel.
Pittsburgh Film Office Pittsburgh, PA
Marketing Intern May 2007- August 2007
Communicated between local businesses, government restrictions and the TV series, "The Kill Point."
Responded to information requests and compiled news archives.
LEADERSHIP AND ACTIVITIES
Club Soccer League January 2006 - Present
Captain and member
Kappa Kappa Gamma Sorority January 2006 - Present
Treasurer January 2007- January 2008
- Generated bank reconciliations using Quickbooks and allocated $250,000 budget.
American Marketing Association January 2006 - January 2007
Member
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