nacdajobs
NACDA Resume Bank



Oct. 20, 2009


24570 Valley View Drive
Canyon, Texas, 79015
(806) 584-7819 Cell
dnorman20@yahoo.com

Education
Master of Science in Interdisciplinary Studies
West Texas A&M University
Canyon, Texas
2006

Bachelor of Science, Recreation
West Texas A&M University
Canyon, Texas
2003

More than 3 years of experience managing direct reports for a Fortune 500 company. Plus 3 years of experience in project management with positive results that consistently achieved or exceeded corporate metrics. A successful track record of talent development with over 6 years of experience in business to business account sales at the local, regional and national levels. A proven ability to negotiate win-win business solutions across numerous geographies nationwide. Other relevant strengths include being a highly motivated self-starter who can learn quickly, adapt easily, and work independently with minimum supervision.

Work Experience
West Texas A&M University
Instructor of Speech Communication
8/09-Present, Canyon, Texas

  • Prepared and presented chapters/lectures to class, conducted classroom assessment program during course and developed lesson plans for Communication Applications.
  • Evaluated speeches and developed and presented a training session on team building

RJ Reynolds Tobacco Company
Area Territory Manager Trade Marketing
Amarillo, Texas
2/08-Presen

  • Led a multimillion dollar business unit with up to 7 direct reports covering over 1200 retail and wholesale accounts across West Texas.
  • Responsibilities included strategic planning, project management, strategy development and talent development of Trade Marketing Representatives and Retail Representatives.
  • Improved share of market by 1.31% increasing from 11.02% to 12.33% from 2008 to 2009.
  • Expanded contract base from 27% to 32% and increased brand distribution from 93.7% to 98.4% in 2008 and 2009 respectively.
  • Facilitated and selected to present/train new hire Trade Marketing personnel at Division Meetings in 2008 and 2009. Twice received the highest performance rating of Exceeds.

Trade Marketing
Territory Manager
3/07-2/08, Amarillo, Texas

  • Accountable for the implementation and developing marketing mix strategies within 161 independents and chain accounts across West Texas.
  • Responsibilities included project management, conducting quarterly business reviews with chain managers and budget planning.
  • Improved division share of market from 10.03% to 10.60% over a two period. Performance results exceeded annual performance metrics.
  • Promoted to Area Territory Manager.

Lamar University
Assistant Athletic Director for Sport Marketing & Promotions
Beaumont, Texas
11/06 - 03/07

  • Promoted the University's Intercollegiate Athletic Program, which includes substantial contract with local business, civic groups, boosters and alumni.
  • Accountabilities included planning, management, administration and direction of Lamar University Athletic Department, its program and facilities, recruiting and talent development.
  • Managed and directed the Cardinal Club membership drive that exceeded its goal of raising $20,000.

West Texas A&M University
Assistant Athletic Director for Sport Marketing & Promotions
Canyon, Texas
11/04 - 11/06

  • Served as the liaison between the coaching staff and department managers in the areas related to scheduling, equipment procurement, problem-solving and faculty preparedness for events.
  • Responsibilities included actively and aggressively marketed corporate sponsorships, season, group, and individual ticket packages to new and existing clients.
  • Developed new sources for fund raising and revenue, including increases in annual giving from current donors and future prospects. Consistently met monthly sales goals.

References and supporting documentation available