nacdajobs
NACDA Resume Bank



Jan. 21, 2010


3409 Spruce Court
Avon, OH 44011
michaelmesaros@mac.com
(C) 858-414-0888
SUMMARY OF QUALIFICATIONS

Sales, marketing, and business development executive with 20 years' experience in the healthcare, enterprise software, and consumer products industries. SKILLS

  • Leadership in developing and executing business objectives
  • Product and brand management
  • Channel and strategic alliance development
  • Problem solving and business analysis
  • Strategic planning and implementation

    PROFESSIONAL EXPERIENCE

    TMAX GEAR - exclusive licensee for TaylorMade and Adidas golf equipment September 2007 - present
    Director, Corporate Sales

  • Manage all sales functions for corporate sales team including sales and customer service representatives.
  • Increased sales from $1 to $3 million in 2008 by enhancing supplier acceptance of products and service offerings.
  • Forecast quarterly and monthly sales revenue from supplier channels.
  • Develop pricing models to accommodate two-tier distribution pricing methodology.
  • Achieve a weighted 50% business unit margin contribution across diverse product categories.
  • Develop sales pre-book programs and initiatives to achieve revenue goals.
  • Create consistent sales presentations, product overviews and marketing campaigns for channel partners.

    CARESTREAM HEALTH Inc. (formerly EASTMAN KODAK COMPANY) January - September 2007
    Dental Group - Director, Strategic Accounts, USA

  • Responsible for $12 million national group practice customer base territory for dental film, chemistry, and anesthetics sales.
  • Responsible for new national net sales of $4 million to the top 25 large group dental practices.
  • Managed relationships with large group practice C-level officers and dentists.
  • Performed contract negotiations, pricing rebates strategies, and product line analysis.

    EASTMAN KODAK COMPANY, Rochester, New York 2003 - 2006
    Health Group - Director, Consultant Relations / Channel Sales, USA & Canada

  • Developed strategic positioning of Kodak Health Group's product and solution portfolio to key industry leaders within independent, national consulting firms.
  • Increased revenue from consultant engagements by 35% during 2004-2005 resulting in $20 million new net revenue.
  • Identified new market opportunities to promote Kodak solution acceptance for Information Management, Radiology Information and Picture, Archiving & Communication Systems (PACS) solutions to consultant firms and Group Purchasing Organizations.
  • Collaborated with nine Kodak senior sales managers to achieve field sales goals.
  • Developed a comprehensive plan with legal, marketing, sales and service teams to launch Kodak offerings to channel partners.

    Health Care Imaging Solutions Specialist, North & South Carolina Region

  • Responsible for sales of medical information solutions and software ranging from basic Web and PACS solutions to enterprise archive solutions.
  • Managed and exceeded annual sales goal of $3.75 million.

    PEOPLESOFT USA, INC., Atlanta, Georgia 2000 - 2003
    Director, Regional Alliance Sales

  • Developed and executed collaborative business plans with global consulting partners, hardware and software partners.
  • Exceeded 2002 sales plan by 2%, an increase over 2001 quota by 19%.
  • Exceeded 2001 sales plan quota by 12%.
  • Attained $40 million in 2001 partner introduced software license revenue with regional sales management teams.
  • Created and executed regional business plan resulting in $10 million of incremental software license revenue and pipeline development.

    THE COCA-COLA COMPANY, Atlanta, Georgia 1997 - 2000
    National Distributor Account Executive, USA Fountain

  • Managed relationship and sales activities to AmeriServe and U.S. Foodservice distribution centers for Coca-Cola USA Fountain products.
  • Managed Alliance Development budget of $2.5 million funding supply chain initiatives between Cola-Cola USA and distributors, resulting in annual, collective sales revenues of $400 million.
  • Co-developed and managed the ICEE Beverage launch to 8,500 Burger King outlets through AmeriServe and Coca-Cola bottling distribution centers.

    EASTMAN KODAK COMPANY, Rochester, New York 1988 - 1997

    Other Experience:
    Manager Strategic Accounts - Health Imaging Division, Chicago, Illinois, 1997
    Regional Manager, Advanced Imaging Systems - Health Imaging Division, Detroit, Michigan, 1996
    Territory Account Manager - Kodak Health Imaging Division, Madison, Wisconsin, 1992-1996
    Office Imaging Sales Representative - Kodak Office Imaging Division, Chicago, Illinois, 1988-1992

    EDUCATION

    University of Wisconsin, Madison, Wisconsin
    MBA, Business Administration

    Bowling Green State University, Bowling Green, Ohio
    Bachelor of Science, Sports Administration
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