Monmouth University's Employee Giving Campaign
Feb. 5, 2010
Employee participation in an institution’s annual fund demonstrates a collective commitment and is a powerful endorsement to alumni, corporations, foundations and other charitable institutions who support the University. Monmouth is proud to promote the fact that over 63% of university employees give back more than $200,000 annually. Monmouth athletics is just as proud! 2009 marked the first year in which 100% of all athletics employees donated to the annual fund. 81 full time and part-time employees representing Monmouth athletics contributed over $28,000 in support of our Blue/White Club. Our staff knows the importance of creating a positive experience on the playing fields. Now, through years of education, they know the importance of making a positive difference off the playing fields with an annual gift to Monmouth athletics. Fundraising is a total team effort. Educating our staff on the importance of gifts to Monmouth and the policies and procedures guiding The Blue/White Club is a powerful tool utilized daily by our staff, so they can in turn educate alumni, family and friends. You never know when and where a prospect will turn up so it’s vital that our staff is aware and can identify, educated and can steer a prospect in the right direction. Nothing has proven more powerful than the ability for each and every staff member to tell a particular donor/prospect that they are members of our Blue/White Club and 100% of all athletics staff contributes to Monmouth University’s annual fund drive.
As stakeholders, our employees choose to take responsibility for shaping the future of private higher education. Employees can make a one-time gift, but are encouraged to join via payroll deduction which automatically roles over each year as long as the individual is employed by Monmouth. Payroll deduction has made the employee gift much easier to obtain as a $100 annual gift turns in to approximately $4.00/paycheck and is hardly missed. Employees are also recognized with the EGC Luncheon every February which brings the campus together in celebration of a successful campaign. Our coaches are our front line. Education is our business. If your front line is not educated about the importance of your fund raising initiatives, you are losing prospects.
Prior to arriving at Monmouth, he served as the director of marketing and sales for the United States Military Academy developing marketing and promotional campaigns in conjunction with the ticket and broadcast teams helping to increase preseason ticket sales over 300%, increasing corporate sales and creating “America’s Tailgate in Black Knight’s Alley” the new interactive fan zone outside Michie Stadium. Wulfekotte began his professional career with the Atlanta Braves quickly moving in to the role as the director of production and marketing manager for the upstart minor league baseball team, Lakewood BlueClaws, where he established marketing, promotional and advertising initiatives for the Minor League Baseball franchise that broke New Jersey and League attendance records and was awarded with 2002 Larry MacPhail Trophy winner, Most outstanding marketing and promotional campaign in Minor League Baseball. A graduate of The University of Delaware and Georgia State University’s sports management program, Clint currently resides in Holmdel, NJ with his wife Andrea.
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About Clint Wulfekotte: Clint Wulfekotte is entering his 6th year at Monmouth University, currently as associate athletics director for external operations, where he oversees all fundraising efforts, corporate sponsorships, marketing and promotions and sports communications departments along with four sports: men’s and women’s soccer and men’s and women’s golf.
