. MOAA Announces Inaugural Rudy Keeling Postgraduate Scholarship Recipient :: NACDA :: Official Athletic Site
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MOAA Announces Inaugural Rudy Keeling Postgraduate Scholarship Recipient

Aug. 21, 2014

CLEVELAND - The Minority Opportunities Athletic Association (MOAA) is pleased to announce Andrea Williams, associate commissioner of football and basketball operations at the Big Ten Conference, as the inaugural Rudy Keeling Scholarship recipient. Williams will receive a $2,500 postgraduate scholarship towards an advanced degree with the intention of furthering her administrative pursuits within the intercollegiate athletics industry. Williams was accepted into the Ohio University College of Business MSA program and will pursue a Master's of Sport Administration.

Williams has been with the Big Ten Conference since 2006, serving as championship director of the Big Ten Football Championship Game as well as tournament director for the Big Ten Men's and Women's Basketball Tournament. Prior to her time at the Big Ten, Williams served as director for the Division I Women's Basketball Championship at the NCAA. She was named the 2014 CEFMA Event Manager of the Year.

As the Eastern College Athletic Conference (ECAC) Commissioner, Rudy Keeling was the first African-American ever to head a major sports conference, a position he held from 2007 until his retirement in January 2013. He was also a former member of the MOAA Board of Directors. Candidates for the scholarship were reviewed by the MOAA leadership and members of the Keeling Family.

"Rudy Keeling was a true servant leader striving to help, mentor and empower others. This Postgraduate Scholarship honors exactly what he stood for and we are excited to give the inaugural award to Andrea," said MOAA President Dr. Sharon Beverly, assistant vice president & executive director of athletics & recreation at The College of New Jersey.

To be considered for the Rudy Keeling Scholarship, a candidate must:

  1. Meet the federal guidelines for definition as a minority. These are as follows:
    1. Black (Not of Hispanic origin) - All persons having origins in any of the Black racial groups of Africa.
    2. Hispanic - All persons of Mexican, Puerto Rican, Cuban, Central or South American, or other Spanish culture of origin, regardless of race.
    3. Asian or Pacific Islander - All persons having origins in any of the original peoples of the Far East, Southeast Asia, the Indian subcontinent or the Pacific Islands. This area includes, for example, China, India, Japan, Korea, the Philippine Islands and Samoa.
    4. American Indian or Alaskan Native - All persons having origins in any of the original peoples of North America, and who maintain cultural identification through tribal affiliation or community recognition.
  2. Be pursuing opportunities in an advanced degree program, and have a minimum of two years of full-time professional experience in athletics.
  3. Be planning to pursue a postgraduate course of study within 12-18 months of receipt of the scholarship.
  4. Have demonstrated leadership qualities on a college/university or community level.



For questions, contact Katie Newman at the NACDA office at 440-788-7474 or knewman@nacda.com.

About MOAA
: MOAA promotes equitable employment opportunities for minorities in the athletics industry through the exchange of ideas, the creation of networking opportunities and the advocation of an increase in employment for minorities in athletics administration positions at all levels of the sports industry. The Association also promotes cultivating a sports environment that supports the values necessary to accept aspiring professionals from all walks of life. For more information on MOAA, please visit www.moaaweb.com.  MOAA is administered by the National Association of Collegiate Directors of Athletics (NACDA), which is in its 49th year. For more information on NACDA and the 13 professional associations that fall under its umbrella, please visit www.nacda.com.