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2014 ICLA Winter Symposium Presentations

March 18, 2014

7 Habits of Highly Effective Buyers
Presented by: Tommy DeSimone (The Paradies Shops) and John Jankowich (Cracker Barrel Old Country Store)

Amazon and UC Davis: Piloting New Opportunities to Collaborate and Serve Students 
Presented by: Jon Alexander (Amazon), Jason Lorgan (UC Davis) and Scott Stevenson (UC Davis)

Backseat Branding that Rings True
Presented by:  Kristan Cole (VCU), Brian Hommel (LSU), Curt Langford (Balfour), Ashley Territo (LSU) and Gregg Zarnstorff (NC State)

Licensing 101: Intro to Licensing
Presented by: Matt Dyste (Oregon) and Julie Kipfer (Montana State)

Online Stores and Internal/External Orders
Presented by: Robin Cooper (Indiana) and Maggie Harris (Vanderbilt) 

Quick Hit Ideas
Presented by: Susie Galbraith (Arizona State) 

Virtual Branding
Presented by: Brad Henry (Ohio State)