June 10, 2001|
NACMA Postgraduate Scholarship Award Recipients Announced
CLEVELAND -- The Officers of the National Association of Collegiate Marketing Administrators (NACMA) have selected the 2000-01 recipients of the NACMA Postgraduate Scholarship Awards.
The winners will each receive a $1,000 grant to be used toward postgraduate studies. Students were required to have a minimum GPA of 3.0, be full-time seniors and be planning to pursue a graduate degree in athletics administration with the intention of pursuing a career in sports marketing.
This year's awards were presented to Rachel Burrowbridge of Ashland University, Division II; Angela Churchill of Robert Morris College; Division I; Lesley Fong of San Diego State University, Division I; Ben Lorenzen of Colorado State University, Division I; and Jennifer Taylor of Northwood University, Division II.
The awards were presented today at the NACMA/NAADD Awards Luncheon during NACMA's 10th Anniversary Workshop at the Little and Grand America Hotels in Salt Lake City, Utah.
NACMA is the first organization of its kind to provide educational and networking opportunities, enhancement of acceptable operating standards and ethics, and establishment of the overall prestige and understanding of the profession of athletics marketing administrators.
NACMA is administered by NACDA, which is now in its 36th year. NACDA serves as the professional and educational association for more than 6,100 college athletics directors, associates, assistants and conference commissioners at more than 1,600 institutions throughout the United States, Mexico and Canada. Through its series of management seminars, clinics and workshops and publication of the bi-monthly magazine Athletics Administration, NACDA offers educational opportunities to its members. More than 1,200 athletics administrators annually attend the NACDA Convention. Additionally, NACDA operates the Sears Directors' Cup program, which honors the all-sports champion in each of the NCAA Divisions -- I, II, III -- and the NAIA, for a total of four trophies.
A brief biographical sketch of each of the award recipients follows:
Rachel Burrowbridge, Ashland University, Division II
Rachel Burrowbridge graduated with a 3.30 GPA in recreation administration from Ashland University, where she also minored in business administration. She assisted the athletics department for two years, elevating the school's marketing and promotions to a new level. Burrowbridge orchestrated the "Pack the House Night" for the basketball programs, was responsible for selling program advertising, was a game manager for basketball and excelled in the day-to-day operations of the department. A Dean's List honoree, Burrowbridge received two academic scholarships, was named to Who's Who Among American College and University Students and was a member of Alpha Gamma Omega Nu Honor Society. She also was a four-year letterwinner in swimming, twice earning All-American honors. A team captain her senior year, Burrowbridge was an academic All-Conference honoree all four years and won the swim team's Hardest Worker Award. Burrowbridge also was a member of Alpha Delta Pi sorority, the Sports Science Club and NACMA. She plans to attend graduate school and study sports administration with an emphasis on marketing.
Angela Churchill, Robert Morris College, Division I
Angela Churchill earned a 3.98 GPA in sports management and marketing at Robert Morris College. She was named to the Dean's List and Who's Who Among American College and University Students. Churchill was a member of Alpha Chi and Sigma Beta Delta honoraries, and was named the Outstanding Sports Management Major in 1999-2000. She did an extensive internship in the sports information department at Carlow College, where she designed programs and brochures, organized basketball statistics and supervised event management. Churchill also interned at Communicator Sports and Entertainment, where she conducted research for corporate marketing plans and sales promotions and worked in depth with many professional sports alumni associations. Additionally, she was an aide and soccer coach at the Sewickley (Penn.) YMCA. Churchill was the head of the fund raising committee for the American Marketing Association and volunteered for the Pittsburgh Steelers Family Day and the Pittsburgh Great Race. She will pursue her graduate degree in sports marketing at the University of Oregon.
Lesley Fong, San Diego State University, Division I
Lesley Fong carried a 3.98 GPA in economics and psychology at San Diego State University, graduating from the Honor's program. Fong interned in the athletics department for two years, concentrating on the marketing efforts for the women's volleyball and basketball teams - roles previously performed by the assistant director of marketing. She also coordinated intern efforts for game-day promotions for football and basketball, the student season-ticket drive, off-site appearances and community relations. A Dean's List recipient, she was named to Who's Who Among American College and University Students and earned multiple scholarships. The recipient of the Outstanding Graduate Award from the economics department, Fong was a member of the Psi Chi and Phi Kappa Phi honor societies. She was also treasurer of the Economics Student Association and a member of the SDSU Leadership Council and Emerging Leader Program. Fong plans to study sports and fitness management in graduate school.
Ben Lorenzen, Colorado State University, Division I
A business administration and marketing major, Ben Lorenzen carried a 3.10 GPA at Colorado State University. He served as a marketing and promotions development assistant at CSU since 1998, where he coordinated advertising sales for numerous sports programs, assisted with ticket sales and publication designs and supervised game-day promotions and interns. Lorenzen was the athletics department liaison for such campus events as Family Weekend, Fan Fest 2000 and Homecoming 2000. He was appointed the cabinet leader of the Marketing and Public Relations Clubs for the College of Business and is member of NACMA. He belonged to Pi Kappa Alpha fraternity, holding positions of president, vice president, recruiting chair and fund raising chair. Lorenzen was mayoral campaign coordinator for Ray Martinez in 2001 and was his assistant promotions coordinator in 1999. Lorenzen plans to work at Wichita State University in the athletics marketing department while pursuing his master's degree in sports administration.
Jennifer Taylor, Northwood University, Division II
Jennifer Taylor carried a 3.50 GPA in marketing and management with a minor in advertising at Northwood University. She worked in the athletics marketing department, assisting with photography, ticket sales, promotions, community projects, guest speaker events and concessions. A four-year President's and Dean's List recipient, Taylor was a member of Delta Mu Delta honor society and received the Northwood private donor scholarship. She was the Northwood varsity softball shortstop for four years, earning All-Conference academic and athletics honors. She was team captain for three years. Taylor chaired the university's Student-Athlete Advisory Committee and was a member of the American Marketing Association. She was also a volunteer for Big Brothers Big Sisters of America and the Timberwolves Kid's Club. Taylor will attend the Richard Devos Graduate School of Management at Northwood, concentrating on sports marketing.