| Winner | Institution (Year) |
| Clayton W. Chapman | Eastern College Athletic Conference (1994) |
| Gene Corrigan | Atlantic Coast Conference (1994) |
| James E. Delany | Big Ten Conference (1994) |
| Cedric Dempsey | NCAA (1994) |
| Prentice Gautt | Big Eight Conference (1994) |
| Tom Hansen | Pacific-10 Conference (1994) |
| Steven J. Hatchell | Southwest Conference (1994) |
| Gene Hooks | Division I-A Athletics Directors' Association (1994) |
| Phyllis L. Howlett | Big Ten Conference (1994) |
| Carl James | Big Eight Conference (1994) |
| Betty Jaynes | Women's Basketball Coaches Association (1994) |
| Joe Kearney | Western Athletic Conference (1994) |
| George E. Killian | NJCAA (1994) |
| Charlie McClendon | American Football Coaches Association (1994) |
| Chuck Neinas | College Football Association (1994) |
| David Price | Pacific-10 Conference (1994) |
| Ron Stephenson | Big Sky Conference (1994) |
